Business management software Odoo wrapped up a successful Odoo Business Show to explore scalable tech solutions for SME's growth together with sponsoring partners WAO Group and Havi Technology, and customers Eagle Direct and TR Savage & Son.
Greeting over 220 industry pioneers in person in Sydney, Odoo showcased it’s latest product version, Odoo 18 and how it can support SME growth in Australia.
Introduction to Partner Program
Catering to local Australian IT companies, accounting firms, consulting firms and developers, Odoo Indirect Sales Manager, Josiah East, shared more details on our Odoo Partner Program. During the session, he highlighted the benefits and commitment of being an Odoo official partner. Key highlights included:
- Odoo partners' role in the customer implementation project
- Odoo functional and technical support to the partner
- Partnership Registration and Onboarding guides
Live Product Showcase

Scalable yet no less comprehensive, Odoo supports every stage of its customers' business expansion, assisting each operation with it's all-in-one solution. During the live product showcase, Mitchell Pfautz, Odoo Business Development Executive at Odoo Australia, demonstrated how Odoo's integrated applications can drive efficiency for growing businesses. The event showcased:
- Instant inventory lookup on all product movements.
- Real-time reports showcase the company's financial performance.
- Consolidated data collection that ensures a single source of truth.
"Our business shows are built on years of Odoo's global success. In Australia and New Zealand, where trust and face-to-face connection matter, these events let us demonstrate how Odoo can unify business operations in one platform. Live demos often reveal powerful features attendees didn’t expect, while also giving us direct insight into their needs."
Implementation Partner Panel

The event also featured an Odoo Australia Partner panel with WAO Group and Havi Technology, who shared their expertise on implementing Odoo and offered digital transformation tips.
Havi Technology detailed their project with manufacturer TR Savage & Son, sharing how they developed a tailored MRP with a real-time production dashboard for complete visibility over manufacturing and inventory. Havi Technology also assists customers in integrating key Odoo applications, such as CRM, Sales, Purchases, and Accounting, supporting them as they scale.
Following this, WAO Group presented its success story with Eagle Direct. They demonstrated how Odoo's out-of-the-box features were used to consolidate disparate systems, resulting in a single, unified workflow and a significant boost in efficiency.
We look forward to engaging with industry leaders in Australia again in the future. View Odoo's upcoming event schedule, or schedule an online call with Odoo Australia to learn more about its services.