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Evento Odoo Experience 2025 comienza el 18 sept 2025, 9:00:00 (Europe/Brussels)
From Free Product Data to an Optimized Catalog and Top-Tier SEO
Ubicación: Hall 7.E - 20/9/25, 15:30 - 20/9/25, 16:00 (Europe/Brussels) (30 minutos)
From Free Product Data to an Optimized Catalog and Top-Tier SEO
Sybren Maréchal
Zaakvoerder en Synvio
Sybren Maréchal
Zaakvoerder en Synvio

Sybren Maréchal is the founder and managing director of Synvio BV. Under his leadership, Synvio guides SMEs through targeted workshops and in-depth process analysis to deliver modular Odoo solutions that seamlessly integrate software and hardware. He fosters a hands-on culture using prototypes and ensures long-term support so organizations can achieve quick, tangible results. With a 360° vision and customer-first mindset, Synvio stands apart by not only delivering solutions but growing alongside clients throughout their digital transformation journey.


Many webshops struggle with incomplete or inconsistent product information. Suppliers often provide only the bare minimum—basic data, low-quality images, and missing keywords. As a result, product pages load slowly, convert poorly, and rank lower in Google search results. Manually creating and updating thousands of items is time-consuming, error-prone, and leads to missing specifications.Our Icecat-Odoo integration offers a powerful solution by importing complete and reliable product data directly from Icecat—based on barcode or product name—into the appropriate Odoo fields. Icecat provides an open, free product library containing thousands of SKUs and supplier details. With a premium account, you gain access to even more: high-resolution images, in-depth specifications, and multilingual descriptions.Specifications, dimensions, descriptions, and images are automatically enriched and structured, resulting in faster-loading product pages that look more professional and convert better. With optimized titles, alt-texts, and keyword-rich content, your search engine rankings will improve sustainably.Thanks to our bulk import feature, you can effortlessly migrate over 30,000 products at once, with no manual work and zero downtime. The result? A next-level product catalog, enhanced e-commerce experience, and significantly boosted online visibility—all with minimal effort.