Skip to Content
Event Odoo Experience 2025 starts on Sep 18, 2025, 9:00:00 AM (Europe/Brussels)
Building an Intelligent Supply Chain with Data for a Better Customer Experience
Customer Success Story
Location: Hall 11.B - 9/20/25, 2:30 PM - 9/20/25, 3:00 PM (Europe/Brussels) (30 minutes)
Building an Intelligent Supply Chain with Data for a Better Customer Experience
Hassan Yousuf
IT Specialist
Hassan Yousuf
IT Specialist

Hassan is an IT Specialist at Go Fresh, one of Kuwait’s top fresh produce companies. With a background in enterprise systems, data analytics, and digital transformation, he has led initiatives that modernize operations and improve supply chain performance. He focuses on designing integrated systems that enhance operational efficiency and elevate customer experience through intuitive UI/UX and data-driven workflows. Hassan holds a Master’s in Management from the University of Illinois Urbana-Champaign and holds certifications in Six Sigma and Project Management (PMP). His work focuses on leveraging technology to streamline logistics and deliver better customer experiences across the business.


In the fresh food industry, speed and precision aren’t just operational goals; they directly impact how customers experience a brand. Go Fresh is building an intelligence layer across both its supply chain and customer touchpoints with real-time analytics and predictive insights — all running on Odoo. This session explores how the company is forecasting demand, optimizing logistics, analyzing supplier performance, and delivering more personalized customer interactions. The result is a smarter and faster Go Fresh — from farm to doorstep.